5 property trends to boost your sale

Seller Advice

   

 

Mandate article

15 August 2022

Neighbour’s kid got a drum kit for their birthday? Time to move! 

Before you start smashing piggybanks to finance your next dream home, try these strategic updates to max out your current property’s resale value.

Next-level connectivity

 Today’s buyers want fast, reliable internet and solid cellphone signal.

“Fibre internet – or even just a fibre-ready connection – has become almost non-negotiable for a lot of today’s buyers,” says Tony Clarke, MD of the Rawson Property Group. “It’s definitely takenScreenshot 2021-12-13 at 16.29.12-1 the place of satellite dishes, which are now bordering on obsolete.”

Connectivity isn’t just about streaming entertainment, either. Clarke says a huge proportion of buyers actively rely on home internet to earn a living. The faster the better, with good Wi-Fi coverage throughout the home a strong value-add. The same goes for cellphone reception – dodgy signal can be an instant turnoff for buyers.

“Sellers keen to take things one step further can look at entry-level smart home functionality, too,” says Clarke. “Being able to control your home security, air conditioning or even lights from a distance can be very attractive to today’s on-the-go professionals.”

Less dependence on “the grid”

 According to Clarke, buyers are tired of loadshedding and ready to pay good money for properties that can minimise its impacts.

“I’m not saying go the whole hog and install a fully off-grid solar system,” he says. “That kind of investment is hard to recoup in the short term. A small inverter system with battery backup, professionally wired up to power essential lights and appliances during loadshedding, is all you really need to win the hearts – and wallets – of today’s buyers.”

To add even more value, Clarke suggests investigating modular power systems that can be expanded to include solar power at a later date.

“Install the basics and leave your buyers the option to go as off-grid as they choose down the line,’ he says.

A cosy workspace

Next on Clarke’s list of buyer must-haves is a comfortable space in which to make use of that speedy internet and uninterrupted power. 

“Home offices are highly sought-after, but not easy to create,” he says. “Unless you have a fourth or fifth bedroom or unused staff quarters, it’s smarter to create a workspace nook in a quiet corner.”

Styled right, a simple desk and shelves tucked into a renovated cupboard or under the stairs can immediately give buyers cosy work-from-home vibes. 

“When buyers can see how easily a home can fit their needs and their lifestyle, they’re usually willing to put a little more on the table,” says Clarke.

Great indoor-outdoor flow

Clarke says properties that inspire effortless entertainment and a leisurely lifestyle still earn the big bucks with today’s buyers.

“Indoor-outdoor flow is a huge drawcard in South Africa, with our generally warm and sunny climate,” he says. “If you have the option to open up living spaces, kitchens and dining rooms to an outdoor entertainment area, that can pay off big time when you sell.”

Elegant security

"Heavy bars on every door and window can actually make buyers feel less safe, wondering what kind of criminal activity requires such in-your-face precautions,” says Clarke. “The modern approach is to layer security systems like electric fences, garden beams and indoor alarm systems with more aesthetically pleasing options on doors and windows.”

While clear burglar bars are a popular choice, Clarke recommends more robust protection in high-risk ground floor areas.

“Security shutters are always a win with buyers, offering great protection in an attractive format that also provides privacy, light control and insulation,” he says.

Ready to make your home irresistible to buyers? Make the move and book a complimentary home valuation with any Rawson Property Group agent and get free professional advice on turning your little nest into a bountiful nest egg.

For more information, email marketing@rawsonproperties.com or visit www.rawson.co.za for the latest market tips and industry news.

Tony Clarke

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